E-Commerce Platform Redesign

Redesigned the user experience and interface for ShopEase, an e-commerce platform specializing in home goods. The project focused on enhancing user navigation and streamlining the checkout process. Through user research and usability testing, we identified pain points and implemented solutions such as intuitive product categorization, a simplified cart system, and improved search functionality. The modern design features a responsive layout, ensuring optimal performance across devices. The final result significantly increased user engagement and conversion rates, solidifying ShopEase’s position in the competitive online marketplace.